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- 00052101 contributor B45726.
- 00052101 contributor B45727.
- 00052101 created "c2001.".
- 00052101 date "2001".
- 00052101 date "c2001.".
- 00052101 dateCopyrighted "c2001.".
- 00052101 description "Includes bibliographical references (p. 147-152) and index.".
- 00052101 extent "152 p. :".
- 00052101 identifier "0792372727 (alk. paper)".
- 00052101 identifier 00052101-b.html.
- 00052101 identifier 00052101-d.html.
- 00052101 identifier 00052101-t.html.
- 00052101 issued "2001".
- 00052101 issued "c2001.".
- 00052101 language "eng".
- 00052101 publisher "Boston : Kluwer Academic Publishers,".
- 00052101 subject "658.8/02 21".
- 00052101 subject "HF5415.135 .N55 2001".
- 00052101 subject "Marketing Decision making.".
- 00052101 subject "Marketing Management.".
- 00052101 title "Creating customer value through strategic marketing planning : a management approach / by Edwin J. Nijssen and Ruud T. Frambach.".
- 00052101 type "text".