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- 2001054594 contributor B8960574.
- 2001054594 created "2002.".
- 2001054594 date "2002".
- 2001054594 date "2002.".
- 2001054594 dateCopyrighted "2002.".
- 2001054594 description "Includes bibliographical references (p. [221]-241) and index.".
- 2001054594 extent "xx, 258 p. :".
- 2001054594 identifier "0275975959 (alk. paper)".
- 2001054594 isPartOf "Praeger series in political communication".
- 2001054594 issued "2002".
- 2001054594 issued "2002.".
- 2001054594 language "eng".
- 2001054594 publisher "Westport, Conn. : Praeger,".
- 2001054594 subject "324.7 21".
- 2001054594 subject "Campaign management.".
- 2001054594 subject "JF2112.C3 I34 2002".
- 2001054594 subject "Marketing Political aspects.".
- 2001054594 title "The idea of political marketing / Nicholas J. O'Shaughnessy, editor ; Stephan C.M. Henneberg, associate editor.".
- 2001054594 type "text".