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- 2002013607 alternative "Harrah's winning secrets for customer loyalty".
- 2002013607 contributor B9205428.
- 2002013607 created "c2003.".
- 2002013607 date "2003".
- 2002013607 date "c2003.".
- 2002013607 dateCopyrighted "c2003.".
- 2002013607 description "Includes bibliographical references (p. 297-314) and index.".
- 2002013607 extent "xiii, 332 p. ;".
- 2002013607 identifier "0471263230 (alk. paper)".
- 2002013607 identifier 2002013607.html.
- 2002013607 identifier 2002013607.html.
- 2002013607 identifier 2002013607.html.
- 2002013607 issued "2003".
- 2002013607 issued "c2003.".
- 2002013607 language "eng".
- 2002013607 publisher "Hoboken, N.J. : John Wiley & Sons,".
- 2002013607 spatial "United States".
- 2002013607 spatial "United States.".
- 2002013607 subject "338.7/61795/0973 21".
- 2002013607 subject "Casinos United States Marketing.".
- 2002013607 subject "Customer loyalty United States.".
- 2002013607 subject "HV6711 .S56 2003".
- 2002013607 subject "Harrah's Casinos (Memphis, Tenn.)".
- 2002013607 title "Harrah's winning secrets for customer loyalty".
- 2002013607 title "Jackpot : Harrah's winning secrets for customer loyalty / Robert L. Shook.".
- 2002013607 type "text".