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- 2002021786 contributor B9214670.
- 2002021786 created "c2003.".
- 2002021786 date "2003".
- 2002021786 date "c2003.".
- 2002021786 dateCopyrighted "c2003.".
- 2002021786 description "Includes bibliographical references and indexes.".
- 2002021786 extent "xxii, 647 p. :".
- 2002021786 identifier "0030349990".
- 2002021786 issued "2003".
- 2002021786 issued "c2003.".
- 2002021786 language "eng".
- 2002021786 publisher "Mason, Ohio : Thomson/South-Western,".
- 2002021786 subject "658.8 21".
- 2002021786 subject "HF5415 .M297453 2003".
- 2002021786 subject "Marketing.".
- 2002021786 title "Marketing : best practices / K. Douglas Hoffman ... [et al.].".
- 2002021786 type "text".