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- 2002512025 contributor B9461543.
- 2002512025 created "c2002.".
- 2002512025 date "2002".
- 2002512025 date "c2002.".
- 2002512025 dateCopyrighted "c2002.".
- 2002512025 description "Includes bibliographical references and index.".
- 2002512025 description "Machine generated contents note: Chapter 1: Discovering the Eighth Continent 1 -- Chapter 2: Great Expectations for Global Markets 27 -- Chapter 3: Navigating the Global Journey 47 -- Chapter 4: Deciding Which Markets Matter 77 -- Chapter 5: The Laws of the Eighth Continent 108 -- Chapter 6: Building the Foundation for New Online Markets 129 -- Chapter 7: Putting Your Value Proposition to Work on the Eighth Continent 155 -- Chapter 8: Organizing to Serve the Eighth Continent 183 -- Chapter 9: Outsourcing Work to Fellow Travelers 208 -- Chapter 10: Measuring the Return on Global Investment 230.".
- 2002512025 extent "xx, 267 p. :".
- 2002512025 identifier "0471204692".
- 2002512025 identifier 2002512025.html.
- 2002512025 identifier 2002512025.html.
- 2002512025 identifier 2002512025.html.
- 2002512025 issued "2002".
- 2002512025 issued "c2002.".
- 2002512025 language "eng".
- 2002512025 publisher "New York : Wiley,".
- 2002512025 subject "658.800285 21".
- 2002512025 subject "Electronic commerce.".
- 2002512025 subject "Globalization.".
- 2002512025 subject "HF5415.13 .D413 2002".
- 2002512025 subject "Marketing Management Data processing.".
- 2002512025 tableOfContents "Machine generated contents note: Chapter 1: Discovering the Eighth Continent 1 -- Chapter 2: Great Expectations for Global Markets 27 -- Chapter 3: Navigating the Global Journey 47 -- Chapter 4: Deciding Which Markets Matter 77 -- Chapter 5: The Laws of the Eighth Continent 108 -- Chapter 6: Building the Foundation for New Online Markets 129 -- Chapter 7: Putting Your Value Proposition to Work on the Eighth Continent 155 -- Chapter 8: Organizing to Serve the Eighth Continent 183 -- Chapter 9: Outsourcing Work to Fellow Travelers 208 -- Chapter 10: Measuring the Return on Global Investment 230.".
- 2002512025 title "Business without borders : a strategic guide to global marketing / Donald A. DePalma.".
- 2002512025 type "text".