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- 2003009894 contributor B9508198.
- 2003009894 created "2004.".
- 2003009894 date "2004".
- 2003009894 date "2004.".
- 2003009894 dateCopyrighted "2004.".
- 2003009894 description "Includes bibliographical references (p. 261-276) and index.".
- 2003009894 extent "ix, 283 p. :".
- 2003009894 identifier "0415945437 (acid-free)".
- 2003009894 identifier "0415945445 (pbk. : acid-free)".
- 2003009894 identifier 2003009894-d.html.
- 2003009894 identifier 2003009894.html.
- 2003009894 issued "2004".
- 2003009894 issued "2004.".
- 2003009894 language "eng".
- 2003009894 publisher "New York : Routledge,".
- 2003009894 subject "658.8 21".
- 2003009894 subject "HF1515 .A66 2004".
- 2003009894 subject "Marketing Social aspects.".
- 2003009894 subject "Marketing.".
- 2003009894 title "The marketing era : from professional practice to global provisioning / Kalman Applbaum.".
- 2003009894 type "text".