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- 2003011093 contributor B9509556.
- 2003011093 created "c2004.".
- 2003011093 date "2004".
- 2003011093 date "c2004.".
- 2003011093 dateCopyrighted "c2004.".
- 2003011093 description "Includes bibliographical references and index.".
- 2003011093 description "Pt. 1. Understanding the language of buy-in. What triggers buy-in? Every leader tells a story. How strategic stories will get you twenty-first century buy-in -- Pt. 2. Speaking the language of buy-in. A framework for buy-in. Developing your strategic story. The rule of three. When the going gets tough, the smart get buy-in. The charisma quotient. The best evidence -- Pt. 3. Putting the language to work. Using the tools of buy-in. Now it's your turn. Questions executives ask.".
- 2003011093 extent "xviii, 108 p. ;".
- 2003011093 identifier "0814407889".
- 2003011093 identifier 2003011093.html.
- 2003011093 issued "2004".
- 2003011093 issued "c2004.".
- 2003011093 language "eng".
- 2003011093 publisher "New York : American Management Association,".
- 2003011093 subject "658.4/5 21".
- 2003011093 subject "Communication in management.".
- 2003011093 subject "HD30.3 .W35 2004".
- 2003011093 subject "Leadership.".
- 2003011093 subject "Persuasion (Psychology)".
- 2003011093 tableOfContents "Pt. 1. Understanding the language of buy-in. What triggers buy-in? Every leader tells a story. How strategic stories will get you twenty-first century buy-in -- Pt. 2. Speaking the language of buy-in. A framework for buy-in. Developing your strategic story. The rule of three. When the going gets tough, the smart get buy-in. The charisma quotient. The best evidence -- Pt. 3. Putting the language to work. Using the tools of buy-in. Now it's your turn. Questions executives ask.".
- 2003011093 title "Generating buy-in : mastering the language of leadership / Mark S. Walton ; foreword by William Ury.".
- 2003011093 type "text".