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- 2003013582 contributor B9512326.
- 2003013582 created "c2004.".
- 2003013582 date "2004".
- 2003013582 date "c2004.".
- 2003013582 dateCopyrighted "c2004.".
- 2003013582 description "Includes bibliographical references (p. 245-251) and index.".
- 2003013582 extent "xvii, 310 p. ;".
- 2003013582 identifier "0761927999 (pbk.)".
- 2003013582 identifier 2003013582-d.html.
- 2003013582 identifier 2003013582-b.html.
- 2003013582 identifier 2003013582.html.
- 2003013582 issued "2004".
- 2003013582 issued "c2004.".
- 2003013582 language "eng".
- 2003013582 publisher "Thousand Oaks, Calif. : Sage Publications,".
- 2003013582 subject "659.1 21".
- 2003013582 subject "Advertising.".
- 2003013582 subject "HF5823 .J7172 2004".
- 2003013582 title "Fables, fashions, and facts about advertising : a study of 28 enduring myths / John Philip Jones.".
- 2003013582 type "text".