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- 2003028279 contributor B9529479.
- 2003028279 contributor B9529480.
- 2003028279 created "c2004.".
- 2003028279 date "2004".
- 2003028279 date "c2004.".
- 2003028279 dateCopyrighted "c2004.".
- 2003028279 description "Includes bibliographical references (p. 285-287) and index.".
- 2003028279 extent "xiv, 296 p. :".
- 2003028279 identifier "007143528X (hardcover : alk. paper)".
- 2003028279 identifier 2003028279.html.
- 2003028279 identifier 2003028279.html.
- 2003028279 identifier 2003028279.html.
- 2003028279 issued "2004".
- 2003028279 issued "c2004.".
- 2003028279 language "eng".
- 2003028279 publisher "New York : McGraw-Hill,".
- 2003028279 subject "658.8/72 22".
- 2003028279 subject "Customer relations.".
- 2003028279 subject "Database marketing.".
- 2003028279 subject "HF5415.126 .R653 2004".
- 2003028279 subject "Relationship marketing.".
- 2003028279 title "Opt-in marketing : increase sales exponentially with consenual marketing / Ernan Roman, Scott Hornstein.".
- 2003028279 type "text".