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- 2004002449 contributor B9807564.
- 2004002449 contributor B9807565.
- 2004002449 created "2004.".
- 2004002449 date "2004".
- 2004002449 date "2004.".
- 2004002449 dateCopyrighted "2004.".
- 2004002449 description "Includes bibliographical references (p. 221-235) and index.".
- 2004002449 description "Introduction -- Market research design -- Desk research -- Focus groups -- Depth interviewing -- Observation -- Sampling and statistics -- Questionnaire design -- Face-to-face interviewing -- Telephone interviewing -- Self-completion questionnaires -- E-surveys -- Data analysis -- Reporting.".
- 2004002449 extent "xii, 244 p. :".
- 2004002449 identifier "0749441801".
- 2004002449 identifier 2004002449-d.html.
- 2004002449 identifier 2004002449-b.html.
- 2004002449 identifier 2004002449.html.
- 2004002449 isPartOf "Market research in practice series".
- 2004002449 issued "2004".
- 2004002449 issued "2004.".
- 2004002449 language "eng".
- 2004002449 publisher "London ; Sterling, VA : Kogan Page,".
- 2004002449 subject "658.8/3 22".
- 2004002449 subject "HF5415.2 .H253 2004".
- 2004002449 subject "Marketing research.".
- 2004002449 tableOfContents "Introduction -- Market research design -- Desk research -- Focus groups -- Depth interviewing -- Observation -- Sampling and statistics -- Questionnaire design -- Face-to-face interviewing -- Telephone interviewing -- Self-completion questionnaires -- E-surveys -- Data analysis -- Reporting.".
- 2004002449 title "Market research in practice : a guide to the basics / Paul Hague, Nick Hague & Carol-Ann Morgan.".
- 2004002449 type "text".