Matches in Library of Congress for { <http://lccn.loc.gov/2004020375> ?p ?o. }
Showing items 1 to 26 of
26
with 100 items per page.
- 2004020375 contributor B9829429.
- 2004020375 contributor B9829430.
- 2004020375 created "c2005.".
- 2004020375 date "2005".
- 2004020375 date "c2005.".
- 2004020375 dateCopyrighted "c2005.".
- 2004020375 description "Includes bibliographical references (p. 277-295) and index.".
- 2004020375 description "The case for doing at least some good -- Corporate social initiatives : six options for doing good -- Corporate cause promotions : increasing awareness and concern for social causes -- Cause-related marketing : making contributions to causes based on product sales -- Corporate social marketing : supporting behavior change campaigns -- Corporate philanthropy : making a direct contribution to a cause -- Community volunteering : employees donating their time and talents -- Socially responsible business practices : discretionary business practices and investments to support causes -- Twenty-five best practices for doing the most good for the company and the cause -- A marketing approach to winning corporate funding and support for social initiatives : ten recommendations.".
- 2004020375 extent "x, 307 p. :".
- 2004020375 identifier "0471476110 (cloth)".
- 2004020375 identifier 2004020375-b.html.
- 2004020375 identifier 2004020375-d.html.
- 2004020375 identifier 2004020375.html.
- 2004020375 issued "2005".
- 2004020375 issued "c2005.".
- 2004020375 language "eng".
- 2004020375 publisher "Hoboken, N.J. : Wiley,".
- 2004020375 subject "658.4/08 22".
- 2004020375 subject "Corporate image.".
- 2004020375 subject "Corporations Charitable contributions.".
- 2004020375 subject "HD60 .K67 2005".
- 2004020375 subject "Social marketing.".
- 2004020375 subject "Social responsibility of business.".
- 2004020375 tableOfContents "The case for doing at least some good -- Corporate social initiatives : six options for doing good -- Corporate cause promotions : increasing awareness and concern for social causes -- Cause-related marketing : making contributions to causes based on product sales -- Corporate social marketing : supporting behavior change campaigns -- Corporate philanthropy : making a direct contribution to a cause -- Community volunteering : employees donating their time and talents -- Socially responsible business practices : discretionary business practices and investments to support causes -- Twenty-five best practices for doing the most good for the company and the cause -- A marketing approach to winning corporate funding and support for social initiatives : ten recommendations.".
- 2004020375 title "Corporate social responsibility : doing the most good for your company and your cause / Philip Kotler and Nancy Lee.".
- 2004020375 type "text".