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- 2004022296 contributor B9831753.
- 2004022296 created "c2005.".
- 2004022296 date "2005".
- 2004022296 date "c2005.".
- 2004022296 dateCopyrighted "c2005.".
- 2004022296 description "Ecstasy, pianos, torpedoes : the beginnings, World War II to the mid-1960s -- From Linkabit to Qualcomm : starts and encores, mid-1960s to late 1980s -- Start of the cellular boom : the need for new commercial applications, 1980s -- Cellular goes digital : second-generation stirrings, late 1980s -- Disrupting the cellular status quo : Qualcomm goes to bat, 1989 -- Spreading the CDMA message : turning points, late 1989 -- New technology never sells itself : winning acceptance one demo at a time, 1989-1991 -- Creating a common interface : devising and testing, 1990-1991 -- Becoming a wireless standard : going the extra mile to acceptance, 1992-1993 -- Marketing in tandem with technology : building partnerships, 1993-1994 -- Wireless holy wars: trials by fire, 1994-1995 -- Make or break in personal communications services : the tide turns at last, 1995 -- Defining the core business : equipment manufacturer or technology developer? -- Developing an intellectual property business : establishing a firm foundation -- Fitting into the value chain : disseminating proprietary technology -- Tax collector or vital partner? Disseminating and protecting essential IP -- Breaking through bureaucratic barriers : regulatory politics and practices at home and abroad -- Creating the future of wireless : working toward a smooth transition to 3G -- Stacking the deck with the best talent : building internal and external teams of innovators -- Remaining a technology leader : positioning for 3G and beyond.".
- 2004022296 description "Includes bibliographical references (p. [251]-258) and index.".
- 2004022296 extent "xx, 266 p. :".
- 2004022296 identifier "0814408184".
- 2004022296 identifier 2004022296.html.
- 2004022296 issued "2005".
- 2004022296 issued "c2005.".
- 2004022296 language "eng".
- 2004022296 publisher "New York : AMACOM American Management Association,".
- 2004022296 subject "338.7/62138456 22".
- 2004022296 subject "Code division multiple access.".
- 2004022296 subject "HE7797.Q35 M6 2005".
- 2004022296 subject "QUALCOMM Inc.".
- 2004022296 subject "Spread spectrum communications.".
- 2004022296 subject "Telecommunication.".
- 2004022296 subject "Wireless communication systems.".
- 2004022296 tableOfContents "Ecstasy, pianos, torpedoes : the beginnings, World War II to the mid-1960s -- From Linkabit to Qualcomm : starts and encores, mid-1960s to late 1980s -- Start of the cellular boom : the need for new commercial applications, 1980s -- Cellular goes digital : second-generation stirrings, late 1980s -- Disrupting the cellular status quo : Qualcomm goes to bat, 1989 -- Spreading the CDMA message : turning points, late 1989 -- New technology never sells itself : winning acceptance one demo at a time, 1989-1991 -- Creating a common interface : devising and testing, 1990-1991 -- Becoming a wireless standard : going the extra mile to acceptance, 1992-1993 -- Marketing in tandem with technology : building partnerships, 1993-1994 -- Wireless holy wars: trials by fire, 1994-1995 -- Make or break in personal communications services : the tide turns at last, 1995 -- Defining the core business : equipment manufacturer or technology developer? -- Developing an intellectual property business : establishing a firm foundation -- Fitting into the value chain : disseminating proprietary technology -- Tax collector or vital partner? Disseminating and protecting essential IP -- Breaking through bureaucratic barriers : regulatory politics and practices at home and abroad -- Creating the future of wireless : working toward a smooth transition to 3G -- Stacking the deck with the best talent : building internal and external teams of innovators -- Remaining a technology leader : positioning for 3G and beyond.".
- 2004022296 title "The Qualcomm equation : how a fledgling Telecom company forged a new path to big profits and market dominance / Dave Mock.".
- 2004022296 type "text".