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- 2004100230 contributor B9873115.
- 2004100230 contributor B9873116.
- 2004100230 created "c2005.".
- 2004100230 date "2004".
- 2004100230 date "c2005.".
- 2004100230 dateCopyrighted "c2005.".
- 2004100230 description "Includes bibliographical references and indexes.".
- 2004100230 extent "xx, 628 p. :".
- 2004100230 identifier "0324201400 (pbk.)".
- 2004100230 issued "2004".
- 2004100230 issued "c2005.".
- 2004100230 language "eng".
- 2004100230 publisher "Mason, Ohio : Thomson/South-Western,".
- 2004100230 subject "HF5415.13 .M3586 2005".
- 2004100230 subject "Marketing Management Case studies.".
- 2004100230 subject "Marketing Management.".
- 2004100230 title "Marketing strategy / O.C. Ferrell, Michael D. Hartline.".
- 2004100230 type "text".