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- 2005008559 contributor B10114279.
- 2005008559 created "c2006.".
- 2005008559 date "2006".
- 2005008559 date "c2006.".
- 2005008559 dateCopyrighted "c2006.".
- 2005008559 description "Includes bibliographical references (p. 337-343) and index.".
- 2005008559 extent "xiii, 362 p. :".
- 2005008559 identifier "0789023377 (hard : alk. paper)".
- 2005008559 identifier "0789023385 (soft : alk. paper)".
- 2005008559 identifier "9780789023377 (hard : alk. paper)".
- 2005008559 identifier "9780789023384 (soft : alk. paper)".
- 2005008559 identifier 2005008559-d.html.
- 2005008559 identifier 2005008559.html.
- 2005008559 issued "2006".
- 2005008559 issued "c2006.".
- 2005008559 language "eng".
- 2005008559 publisher "New York : Best Business Books,".
- 2005008559 subject "658.8/02 22".
- 2005008559 subject "HF5415.13 .S874 2006".
- 2005008559 subject "Marketing Management.".
- 2005008559 title "Marketing planning guide / Robert E. Stevens ... [et al].".
- 2005008559 type "text".