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- 2005016744 contributor B10124067.
- 2005016744 created "c2005.".
- 2005016744 date "2005".
- 2005016744 date "c2005.".
- 2005016744 dateCopyrighted "c2005.".
- 2005016744 description "Formulating the innovation strategy -- Capturing customer inputs -- Identifying opportunities -- Segmenting the market -- Targeting opportunities for growth -- Positioning current products -- Prioritizing projects in the development pipeline -- Devising breakthrough concepts.".
- 2005016744 description "Includes bibliographical references (p. 189) and index.".
- 2005016744 extent "xxxv, 202 p. :".
- 2005016744 identifier "0071408673 (alk. paper)".
- 2005016744 identifier NewClientTag?sessionid=cnx04.prod.oclc.org-52368-eed3vczj-6umxdo:dbname=oluc.
- 2005016744 identifier 2005016744-b.html.
- 2005016744 identifier 2005016744-d.html.
- 2005016744 issued "2005".
- 2005016744 issued "c2005.".
- 2005016744 language "eng".
- 2005016744 publisher "New York : McGraw-Hill,".
- 2005016744 subject "658.5/75 22".
- 2005016744 subject "HF5415.153 .U49 2005".
- 2005016744 subject "New products Planning.".
- 2005016744 subject "Product management.".
- 2005016744 subject "Strategic planning.".
- 2005016744 tableOfContents "Formulating the innovation strategy -- Capturing customer inputs -- Identifying opportunities -- Segmenting the market -- Targeting opportunities for growth -- Positioning current products -- Prioritizing projects in the development pipeline -- Devising breakthrough concepts.".
- 2005016744 title "What customers want : using outcome-driven innovation to create breakthrough products and services / Anthony Ulwick.".
- 2005016744 type "text".