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- 2005027678 contributor B10137369.
- 2005027678 contributor B10137370.
- 2005027678 created "c2006.".
- 2005027678 date "2006".
- 2005027678 date "c2006.".
- 2005027678 dateCopyrighted "c2006.".
- 2005027678 description "Souls of the Borg -- Everything never changes -- Word of mouth on steroids -- Direct access -- Little companies, long reach -- Consultants who get it -- Survival of the publicists -- Blogs and national cultures -- Thorns in the roses -- Doing it wrong -- Doing it right -- How not to get dooced -- Blogging in a crisis -- Emerging technology -- The conversational era.".
- 2005027678 extent "x, 251 p. ;".
- 2005027678 identifier "047174719X (cloth)".
- 2005027678 identifier "9780471747192".
- 2005027678 identifier 2005027678-d.html.
- 2005027678 identifier 2005027678-b.html.
- 2005027678 identifier 2005027678.html.
- 2005027678 issued "2006".
- 2005027678 issued "c2006.".
- 2005027678 language "eng".
- 2005027678 publisher "Hoboken, N.J. : John Wiley,".
- 2005027678 subject "659.2 22".
- 2005027678 subject "Blogs.".
- 2005027678 subject "Business communication.".
- 2005027678 subject "Internet Social aspects.".
- 2005027678 subject "TK5105.8884 .S26 2006".
- 2005027678 tableOfContents "Souls of the Borg -- Everything never changes -- Word of mouth on steroids -- Direct access -- Little companies, long reach -- Consultants who get it -- Survival of the publicists -- Blogs and national cultures -- Thorns in the roses -- Doing it wrong -- Doing it right -- How not to get dooced -- Blogging in a crisis -- Emerging technology -- The conversational era.".
- 2005027678 title "Naked conversations : how blogs are changing the way businesses talk with customers / Robert Scoble and Shel Israel.".
- 2005027678 type "text".