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- 2005054965 contributor B10166824.
- 2005054965 contributor B10166825.
- 2005054965 created "2006.".
- 2005054965 date "2006".
- 2005054965 date "2006.".
- 2005054965 dateCopyrighted "2006.".
- 2005054965 description "Includes bibliographical references and index.".
- 2005054965 extent "xii, 332 p. :".
- 2005054965 identifier "027370205X".
- 2005054965 issued "2006".
- 2005054965 issued "2006.".
- 2005054965 language "eng".
- 2005054965 publisher "New York : FT/Prentice Hall,".
- 2005054965 subject "658.8 22".
- 2005054965 subject "HF5415 .B485 2006".
- 2005054965 subject "Marketing.".
- 2005054965 title "Essentials of marketing communications / Jim Blythe.".
- 2005054965 type "text".