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- 2005058610 contributor B10170228.
- 2005058610 created "2006.".
- 2005058610 date "2006".
- 2005058610 date "2006.".
- 2005058610 dateCopyrighted "2006.".
- 2005058610 description "Includes bibliographical references.".
- 2005058610 extent "xv, 174 p. :".
- 2005058610 identifier "1403998965 (cloth)".
- 2005058610 identifier "9781403998965 (cloth)".
- 2005058610 identifier 2005058610-d.html.
- 2005058610 identifier 2005058610-t.html.
- 2005058610 issued "2006".
- 2005058610 issued "2006.".
- 2005058610 language "eng".
- 2005058610 publisher "Basingstoke [England]; New York : Palgrave Macmillan,".
- 2005058610 subject "658.8/27 22".
- 2005058610 subject "Brand name products Management.".
- 2005058610 subject "Chief executive officers.".
- 2005058610 subject "HF5415.15 .M66 2006".
- 2005058610 subject "Product management.".
- 2005058610 title "Moment of truth : redefining the CEO's brand management agenda / Andreas Bauer ... [et al.].".
- 2005058610 type "text".