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- 2005296430 contributor B10190144.
- 2005296430 contributor B10190145.
- 2005296430 created "2005.".
- 2005296430 date "2005".
- 2005296430 date "2005.".
- 2005296430 dateCopyrighted "2005.".
- 2005296430 description "Includes bibliographical references and index.".
- 2005296430 extent "xi, 410 p. :".
- 2005296430 identifier "0750661038 (pbk.)".
- 2005296430 identifier 2005296430-d.html.
- 2005296430 identifier 2005296430.html.
- 2005296430 issued "2005".
- 2005296430 issued "2005.".
- 2005296430 language "eng".
- 2005296430 publisher "Oxford ; Burlington, MA : Elsevier/Butterworth-Heinemann,".
- 2005296430 subject "658.8 22".
- 2005296430 subject "HF5415.13 .L336 2005".
- 2005296430 subject "Marketing Management.".
- 2005296430 title "Management of marketing / Geoff Lancaster and Paul Reynolds.".
- 2005296430 type "text".