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- 2006001245 contributor B10406709.
- 2006001245 contributor B10406710.
- 2006001245 created "2006.".
- 2006001245 date "2006".
- 2006001245 date "2006.".
- 2006001245 dateCopyrighted "2006.".
- 2006001245 description "Includes bibliographical references (p. [213]-224) and index.".
- 2006001245 description "Introduction: Consultant-centered campaigns -- The campaign plan -- The context of the race -- Demographic research : the theory of aggregate inference -- Candidate and opposition profiles : looking at the record -- Prior electoral targeting -- Polling : the focus of strategic vision -- General strategy -- Voter contact techniques -- Fundraising strategy and tactics -- Strategic communications -- News coverage -- Returning to the grassroots -- Conclusion: The future of political campaign organization.".
- 2006001245 extent "xvi, 235 p. :".
- 2006001245 identifier "0275989038 (hard copy : alk. paper)".
- 2006001245 identifier "0275990044 (pbk. : alk. paper)".
- 2006001245 identifier 2006001245.html.
- 2006001245 isPartOf "Praeger series in political communication, 1062-5623".
- 2006001245 issued "2006".
- 2006001245 issued "2006.".
- 2006001245 language "eng".
- 2006001245 publisher "Westport, Conn. : Praeger Publishers,".
- 2006001245 spatial "United States.".
- 2006001245 subject "324.70973 22".
- 2006001245 subject "Campaign management United States.".
- 2006001245 subject "JK2281 .S49 2006".
- 2006001245 tableOfContents "Introduction: Consultant-centered campaigns -- The campaign plan -- The context of the race -- Demographic research : the theory of aggregate inference -- Candidate and opposition profiles : looking at the record -- Prior electoral targeting -- Polling : the focus of strategic vision -- General strategy -- Voter contact techniques -- Fundraising strategy and tactics -- Strategic communications -- News coverage -- Returning to the grassroots -- Conclusion: The future of political campaign organization.".
- 2006001245 title "Campaign craft : the strategies, tactics, and art of political campaign management / Daniel M. Shea and Michael John Burton.".
- 2006001245 type "text".