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- 2006278549 contributor B10481813.
- 2006278549 created "2004.".
- 2006278549 date "2004".
- 2006278549 date "2004.".
- 2006278549 dateCopyrighted "2004.".
- 2006278549 extent "xviii, 524 p. :".
- 2006278549 identifier "1887229175".
- 2006278549 identifier 2006278549.html.
- 2006278549 issued "2004".
- 2006278549 issued "2004.".
- 2006278549 language "eng".
- 2006278549 publisher "Chicago, IL : Copy Workshop,".
- 2006278549 subject "Advertising.".
- 2006278549 subject "Communication in marketing.".
- 2006278549 subject "Direct marketing.".
- 2006278549 subject "HF5415.123 .A99 2004".
- 2006278549 subject "Sales promotion.".
- 2006278549 title "Strategic media decisions / by Marian Axxaro with Dan Binder, Robb Clason, Carla Lloyd, Mary Alice Shaver, and Olaf Werder.".
- 2006278549 type "text".