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- 2007005372 contributor B10755218.
- 2007005372 contributor B10755219.
- 2007005372 created "c2008.".
- 2007005372 date "2008".
- 2007005372 date "c2008.".
- 2007005372 dateCopyrighted "c2008.".
- 2007005372 description "Includes bibliographical references (p. [189]-197) and index.".
- 2007005372 extent "xiii, 222 p. ;".
- 2007005372 identifier "0132277425 (hardback : alk. paper)".
- 2007005372 identifier "9780132277426 (hardback : alk. paper)".
- 2007005372 identifier 2007005372.html.
- 2007005372 issued "2008".
- 2007005372 issued "c2008.".
- 2007005372 language "eng".
- 2007005372 publisher "Upper Saddle River, N.J. : FT Press,".
- 2007005372 subject "650.1 22".
- 2007005372 subject "Corporate culture.".
- 2007005372 subject "HF5415 .M3365 2008".
- 2007005372 subject "Marketing.".
- 2007005372 subject "Storytelling Economic aspects.".
- 2007005372 title "What's your story? : storytelling to move markets, audiences, people, and brands / Ryan Mathews, Watts Wacker.".
- 2007005372 type "text".