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- 2007035686 contributor B10791765.
- 2007035686 created "c2008.".
- 2007035686 date "2008".
- 2007035686 date "c2008.".
- 2007035686 dateCopyrighted "c2008.".
- 2007035686 description "An archetype of marketing management : Butler's ideas and their background -- Scientific management and sales management : the McDonaldization of sales activities -- Scientific management and marketing management : 'science in business' for marketing -- 'Merchandising' as a missing concept in the history of marketing management thought -- The redesign movement and development of product policy : a meeting of marketers and industrial designers -- Development of the idea of channel selection and distribution structure between the two World Wars -- Concluding remarks.".
- 2007035686 description "Includes bibliographical references (p. [131]-162) and index.".
- 2007035686 extent "xii, 166 p. :".
- 2007035686 identifier "0754606066 (alk. paper)".
- 2007035686 identifier "9780754606062 (alk. paper)".
- 2007035686 identifier 2007035686.html.
- 2007035686 isPartOf "The history of retailing and consumption".
- 2007035686 issued "2008".
- 2007035686 issued "c2008.".
- 2007035686 language "eng".
- 2007035686 publisher "Aldershot, England ; Burlington, VT : Ashgate,".
- 2007035686 spatial "United States".
- 2007035686 subject "658.8001 22".
- 2007035686 subject "HF5415.1 .U88 2008".
- 2007035686 subject "Marketing Management Case studies.".
- 2007035686 subject "Marketing United States History 20th century.".
- 2007035686 subject "Marketing United States Management History 20th century.".
- 2007035686 tableOfContents "An archetype of marketing management : Butler's ideas and their background -- Scientific management and sales management : the McDonaldization of sales activities -- Scientific management and marketing management : 'science in business' for marketing -- 'Merchandising' as a missing concept in the history of marketing management thought -- The redesign movement and development of product policy : a meeting of marketers and industrial designers -- Development of the idea of channel selection and distribution structure between the two World Wars -- Concluding remarks.".
- 2007035686 title "The development of marketing management : the case of the USA, c. 1910-1940 / Kazuo Usui.".
- 2007035686 type "text".