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- 2007049788 contributor B10808780.
- 2007049788 created "c2008.".
- 2007049788 date "2008".
- 2007049788 date "c2008.".
- 2007049788 dateCopyrighted "c2008.".
- 2007049788 description "Includes bibliographical references and index.".
- 2007049788 extent "xx, 284 p. ;".
- 2007049788 identifier "0321510070 (hardback : alk. paper)".
- 2007049788 identifier "9780321510075 (hardback : alk. paper)".
- 2007049788 identifier 2007049788.html.
- 2007049788 issued "2008".
- 2007049788 issued "c2008.".
- 2007049788 language "eng".
- 2007049788 publisher "Upper Saddle River, N.J. : FT Press,".
- 2007049788 subject "659.2 22".
- 2007049788 subject "HD59 .B743 2008".
- 2007049788 subject "Mass media and business.".
- 2007049788 subject "Public relations.".
- 2007049788 title "PR 2.0 : new media, new tools, new audiences / Deirdre Breakenridge.".
- 2007049788 type "text".