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- 2008049606 contributor B11130894.
- 2008049606 contributor B11130895.
- 2008049606 created "2009.".
- 2008049606 date "2009".
- 2008049606 date "2009.".
- 2008049606 dateCopyrighted "2009.".
- 2008049606 description "Includes bibliographical references and index.".
- 2008049606 description "Private facts -- Private myths -- Private past -- Private present -- Private future -- The S&S X global research report -- The shopper perspective -- The brand perspective -- The retailer perspective -- The overall perspective -- For every threat there's an opportunity -- The private principles -- Private principle 1 : running the risk and living the reality -- Private principle 2 : retailize and be radical -- Private principle 3 : tomorrow's global, social and environmental issues are your opportunities today -- Private principle 4 : educate, navigate and inspire -- Private principle 5 : winning 'mind shelf' is the name of the game -- Private principle 6 : innovate, imagineer and involve -- Private principle 7 : restore and reinvent the store -- Private principle 8 : catalyse your communications and brand from till to TV -- Private principle 9 : collaborate and cooperate through co-opetition -- Private principle 10 : shopper solutions steal share of wallet -- For every opportunity there's an even bigger opportunity -- Retailer private principles 1 to 5 -- Retailer private principles 6 to 10 -- Realizing the opportunity together.".
- 2008049606 extent "xiv, 297 p. :".
- 2008049606 identifier "0749455934".
- 2008049606 identifier "9780749455934".
- 2008049606 identifier 2008049606-b.html.
- 2008049606 identifier 2008049606-d.html.
- 2008049606 identifier 2008049606-t.html.
- 2008049606 issued "2009".
- 2008049606 issued "2009.".
- 2008049606 language "eng".
- 2008049606 publisher "London ; Philadelphia : Kogan Page,".
- 2008049606 subject "658.8/27 22".
- 2008049606 subject "Brand name products Management.".
- 2008049606 subject "Branding (Marketing) Management.".
- 2008049606 subject "HF5429 .L52275 2009".
- 2008049606 subject "Retail trade.".
- 2008049606 tableOfContents "Private facts -- Private myths -- Private past -- Private present -- Private future -- The S&S X global research report -- The shopper perspective -- The brand perspective -- The retailer perspective -- The overall perspective -- For every threat there's an opportunity -- The private principles -- Private principle 1 : running the risk and living the reality -- Private principle 2 : retailize and be radical -- Private principle 3 : tomorrow's global, social and environmental issues are your opportunities today -- Private principle 4 : educate, navigate and inspire -- Private principle 5 : winning 'mind shelf' is the name of the game -- Private principle 6 : innovate, imagineer and involve -- Private principle 7 : restore and reinvent the store -- Private principle 8 : catalyse your communications and brand from till to TV -- Private principle 9 : collaborate and cooperate through co-opetition -- Private principle 10 : shopper solutions steal share of wallet -- For every opportunity there's an even bigger opportunity -- Retailer private principles 1 to 5 -- Retailer private principles 6 to 10 -- Realizing the opportunity together.".
- 2008049606 title "Private label : turning the retail brand threat into your biggest opportunity / Keith Lincoln and Lars Thomassen.".
- 2008049606 type "text".