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- 2008614056 contributor B11372727.
- 2008614056 created "2007.".
- 2008614056 date "2007".
- 2008614056 date "2007.".
- 2008614056 dateCopyrighted "2007.".
- 2008614056 extent "xv, 146 p. :".
- 2008614056 identifier "1841127698 (pbk.)".
- 2008614056 identifier "9781841127699 (pbk.)".
- 2008614056 identifier 2008614056-b.html.
- 2008614056 identifier 2008614056-d.html.
- 2008614056 identifier 2008614056-t.html.
- 2008614056 issued "2007".
- 2008614056 issued "2007.".
- 2008614056 language "eng".
- 2008614056 publisher "Chichester, U.K. : Wiley,".
- 2008614056 subject "Branding (Marketing)".
- 2008614056 subject "HD69.B7 T397 2007".
- 2008614056 title "Never mind the sizzle...where's the sausage? : branding based on substance not spin / David J. Taylor.".
- 2008614056 type "text".