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- 2009043718 contributor B11445485.
- 2009043718 created "c2010.".
- 2009043718 date "2010".
- 2009043718 date "c2010.".
- 2009043718 dateCopyrighted "c2010.".
- 2009043718 description "Understanding Twitter -- Who's using Twitter for what? -- Twitter, the multipurpose platform -- Week 1: get on Twitter -- Week 2: find and attract followers -- Week 3: use Twitter search and other tools to improve your experience -- Week 4: track and monitor what Twitter generates for you -- Week 5: develop a successful Twitter strategy -- Week 6: establish goals and get corporate buy-in -- Week 7: get your brand started on Twitter -- Week 8: monitor, measure, and valuate -- Week 9: institutionalize maintenance -- Week 10: prepare for crisis management -- Week 11: develop a direct response promotion for Twitter.".
- 2009043718 extent "xxiii, 478 p. :".
- 2009043718 identifier "0470562269 (pbk.)".
- 2009043718 identifier "9780470562260 (pbk.)".
- 2009043718 identifier F?func=service&doc_library=BVB01&doc_number=018928011&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA.
- 2009043718 isPartOf "Serious skills".
- 2009043718 isPartOf "Serious skills.".
- 2009043718 issued "2010".
- 2009043718 issued "c2010.".
- 2009043718 language "eng".
- 2009043718 publisher "Indianapolis, Ind. : Wiley Pub.,".
- 2009043718 subject "658.8/72 22".
- 2009043718 subject "Business communication.".
- 2009043718 subject "HF5415.1265 .T53 2010".
- 2009043718 subject "Internet marketing.".
- 2009043718 subject "Online social networks.".
- 2009043718 subject "Twitter.".
- 2009043718 tableOfContents "Understanding Twitter -- Who's using Twitter for what? -- Twitter, the multipurpose platform -- Week 1: get on Twitter -- Week 2: find and attract followers -- Week 3: use Twitter search and other tools to improve your experience -- Week 4: track and monitor what Twitter generates for you -- Week 5: develop a successful Twitter strategy -- Week 6: establish goals and get corporate buy-in -- Week 7: get your brand started on Twitter -- Week 8: monitor, measure, and valuate -- Week 9: institutionalize maintenance -- Week 10: prepare for crisis management -- Week 11: develop a direct response promotion for Twitter.".
- 2009043718 title "Twitter marketing : an hour a day / Hollis Thomases ; [foreword by Dave Evans].".
- 2009043718 type "text".