Matches in Library of Congress for { <http://lccn.loc.gov/2009048087> ?p ?o. }
Showing items 1 to 20 of
20
with 100 items per page.
- 2009048087 contributor B11450757.
- 2009048087 created "c2011.".
- 2009048087 date "2011".
- 2009048087 date "c2011.".
- 2009048087 dateCopyrighted "c2011.".
- 2009048087 description "Includes bibliographical references and indexes.".
- 2009048087 description "The international marketing phenomenon -- International measures and conversions -- The scope of international marketing -- The importance of international marketing -- International market entry methods -- Researching foreign markets -- Culture and buyer behavior -- Governmental and political risks -- Financial risks and currency concerns -- Organizing for international marketing -- International distribution strategy: marketing channels -- International distribution strategy: the role of logistics in managing the supply chain -- International product strategy -- International price strategy -- International promotion strategy -- Countertrade -- International marketing strategy.".
- 2009048087 extent "xix, 394 p. :".
- 2009048087 identifier "0765624753 (pbk. : alk. paper)".
- 2009048087 identifier "9780765624758 (pbk. : alk. paper)".
- 2009048087 issued "2011".
- 2009048087 issued "c2011.".
- 2009048087 language "eng".
- 2009048087 publisher "Armonk, N.Y. : M.E. Sharpe,".
- 2009048087 subject "658.8/4 22".
- 2009048087 subject "Export marketing.".
- 2009048087 subject "HF1416 .B725 2011".
- 2009048087 tableOfContents "The international marketing phenomenon -- International measures and conversions -- The scope of international marketing -- The importance of international marketing -- International market entry methods -- Researching foreign markets -- Culture and buyer behavior -- Governmental and political risks -- Financial risks and currency concerns -- Organizing for international marketing -- International distribution strategy: marketing channels -- International distribution strategy: the role of logistics in managing the supply chain -- International product strategy -- International price strategy -- International promotion strategy -- Countertrade -- International marketing strategy.".
- 2009048087 title "Essentials of international marketing / Donald L. Brady.".
- 2009048087 type "text".