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- 2009049241 contributor B11452159.
- 2009049241 created "2010.".
- 2009049241 date "2010".
- 2009049241 date "2010.".
- 2009049241 dateCopyrighted "2010.".
- 2009049241 description "Includes bibliographical references and index.".
- 2009049241 description "Introduction -- Predicting/preparing for economic transitions -- Science of how consumers' buying changes over cycles -- Consumer loyalty strengths/vulnerabilities in cycles -- B2C approaches for dynamic consumer needs/value tradeoff -- B2B approaches for different economic cycles -- Mastering information across economic cycles -- Managing the employee factor through cycles -- Leveraging the power of the community (physical and online) -- Summary.".
- 2009049241 extent "vi, 256 p. :".
- 2009049241 identifier "0470686200 (cloth)".
- 2009049241 identifier "9780470686201 (cloth)".
- 2009049241 issued "2010".
- 2009049241 issued "2010.".
- 2009049241 language "eng".
- 2009049241 publisher "Chichester, West Sussex : John Wiley & Sons,".
- 2009049241 subject "658.8/12 22".
- 2009049241 subject "Business cycles.".
- 2009049241 subject "Consumer behavior.".
- 2009049241 subject "Customer relations.".
- 2009049241 subject "HF5415.5 .M3853 2010".
- 2009049241 subject "Recessions.".
- 2009049241 tableOfContents "Introduction -- Predicting/preparing for economic transitions -- Science of how consumers' buying changes over cycles -- Consumer loyalty strengths/vulnerabilities in cycles -- B2C approaches for dynamic consumer needs/value tradeoff -- B2B approaches for different economic cycles -- Mastering information across economic cycles -- Managing the employee factor through cycles -- Leveraging the power of the community (physical and online) -- Summary.".
- 2009049241 title "Managing customers through economic cycles / John McKean.".
- 2009049241 type "text".