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- 2009935057 contributor B11730288.
- 2009935057 created "2010.".
- 2009935057 date "2010".
- 2009935057 date "2010.".
- 2009935057 dateCopyrighted "2010.".
- 2009935057 description "Includes bibliographical references and index.".
- 2009935057 extent "xvii, 428 p. :".
- 2009935057 identifier "1849204659 (alk. paper)".
- 2009935057 identifier "1849204667 (pbk. : alk. paper)".
- 2009935057 identifier "9781849204651 (alk. paper)".
- 2009935057 identifier "9781849204668 (pbk. : alk. paper)".
- 2009935057 issued "2010".
- 2009935057 issued "2010.".
- 2009935057 language "eng".
- 2009935057 publisher "Los Angeles : SAGE,".
- 2009935057 subject "658.8001 22".
- 2009935057 subject "HF5415 .M32325 2010".
- 2009935057 subject "Marketing History.".
- 2009935057 subject "Marketing Philosophy.".
- 2009935057 subject "Marketing.".
- 2009935057 title "Marketing theory : a student text / edited by Michael J. Baker & Michael Saren.".
- 2009935057 type "text".