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- 2010012370 contributor B11751417.
- 2010012370 created "2010.".
- 2010012370 date "2010".
- 2010012370 date "2010.".
- 2010012370 dateCopyrighted "2010.".
- 2010012370 description "Includes bibliographical references and index.".
- 2010012370 description "The purpose of public relations -- Proactive public relations -- The case method -- Ethics and the public interest -- Media relations -- Crisis communication -- Consumer relations -- Sports, entertainment, and travel -- Community relations -- Employee relations -- Governmental relations -- International public relations -- Financial relations -- Internships and early career.".
- 2010012370 extent "ix, 388 p. :".
- 2010012370 identifier "0203851366 (ebk)".
- 2010012370 identifier "0415878926 (hbk)".
- 2010012370 identifier "0415878934 (pbk.)".
- 2010012370 identifier "9780203851364 (ebk)".
- 2010012370 identifier "9780415878920 (hbk)".
- 2010012370 identifier "9780415878937 (pbk.)".
- 2010012370 issued "2010".
- 2010012370 issued "2010.".
- 2010012370 language "eng".
- 2010012370 publisher "New York : Routledge/Taylor and Francis Group,".
- 2010012370 subject "659.2 22".
- 2010012370 subject "HD59 .S93 2010".
- 2010012370 subject "Public relations Management Case studies.".
- 2010012370 tableOfContents "The purpose of public relations -- Proactive public relations -- The case method -- Ethics and the public interest -- Media relations -- Crisis communication -- Consumer relations -- Sports, entertainment, and travel -- Community relations -- Employee relations -- Governmental relations -- International public relations -- Financial relations -- Internships and early career.".
- 2010012370 title "Cases in public relations management / Patricia Swann.".
- 2010012370 type "text".