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- 2010031043 contributor B11773837.
- 2010031043 created "c2010.".
- 2010031043 date "2010".
- 2010031043 date "c2010.".
- 2010031043 dateCopyrighted "c2010.".
- 2010031043 description "Includes bibliographical references and index.".
- 2010031043 description "Introduction and general overview -- Overview of the election campaigns -- The nomination campaigns. Democrats : the early votes -- Democrats : Obama versus Clinton -- The Republican nomination campaign -- The general election. The Obama campaign -- The McCain campaign -- Observations. Discussion and conclusions.".
- 2010031043 extent "vii, 261 p. ;".
- 2010031043 identifier "0739147900 (cloth : alk. paper)".
- 2010031043 identifier "9780739147900 (cloth : alk. paper)".
- 2010031043 issued "2010".
- 2010031043 issued "c2010.".
- 2010031043 language "eng".
- 2010031043 publisher "Lanham, Md. : Lexington Books,".
- 2010031043 spatial "United States".
- 2010031043 spatial "United States.".
- 2010031043 subject "324.7/30973090511 22".
- 2010031043 subject "Advertising, Political United States.".
- 2010031043 subject "JK526 2008 .D68 2010".
- 2010031043 subject "Political campaigns United States.".
- 2010031043 subject "Presidents United States Election 2008.".
- 2010031043 subject "Television in politics United States.".
- 2010031043 tableOfContents "Introduction and general overview -- Overview of the election campaigns -- The nomination campaigns. Democrats : the early votes -- Democrats : Obama versus Clinton -- The Republican nomination campaign -- The general election. The Obama campaign -- The McCain campaign -- Observations. Discussion and conclusions.".
- 2010031043 title "On message : television advertising by the presidential candidates in election 2008 / E.D. Dover.".
- 2010031043 type "text".