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- 2010038060 contributor B11782315.
- 2010038060 created "c2011.".
- 2010038060 date "2011".
- 2010038060 date "c2011.".
- 2010038060 dateCopyrighted "c2011.".
- 2010038060 description "Corporate reputations : development, maintenance, change and repair / Ronald J. Burke -- The meaning and measurement of corporate reputation / Gary Davies -- Measuring the impact of corporate reputation on stakeholder behavior / Manfred Schwaiger ... [et al.] -- Reputation and corporate social responsibility : a global view / Philip H. Mirvis -- Organizational identity, corporate social performance and corporate reputation : their roles in creating organizational attractiveness / Kristin B. Backhaus -- Employer branding, the psychological contract and the delicate act of expectation management and keeping promises / Kerry Grigg -- Managing corporate reputations, strategic human resource management (SHRM) and negative capabilities / Graeme Martin, Paul Gollan and Kerry Grigg -- From applause to notoriety : organizational reputation and corporate governance / Charles McMillan -- The role of the CEO and leadership branding-credibility not celebrity / Julie Hodges -- The role of the news media in corporate reputation management / Craig E. Carroll -- The impact of Web 2.0 and Enterprise 2.0 on corporate reputation : benefits, problems and prospects / Martin Reddington and Helen Francis -- Re-creating reputation through authentic interaction : using social media to connect with individual stakeholders / C.V. Harquail -- Corporate governance and corporate reputation : a disaster story / Thomas Clarke -- Corporate rebranding / Dale Miller and Bill Merrilees -- Repairing damages to reputations : a relational and behavioral perspective / Moonweon Rhee and Robin J. Hadwick.".
- 2010038060 description "Includes bibliographical references and index.".
- 2010038060 extent "xvi, 338 p. :".
- 2010038060 identifier "0566092050 (hardback : alk. paper)".
- 2010038060 identifier "1409423271 (ebook)".
- 2010038060 identifier "9780566092053 (hardback : alk. paper)".
- 2010038060 identifier "9781409423270 (ebook)".
- 2010038060 isPartOf "Psychological and behavioral aspects of risk series".
- 2010038060 isPartOf "Psychological and behavioral aspects of risk series.".
- 2010038060 issued "2011".
- 2010038060 issued "c2011.".
- 2010038060 language "eng".
- 2010038060 publisher "Farnham, Surrey : Gower ; Burlington, VT : Ashgate Pub.,".
- 2010038060 subject "659.2 22".
- 2010038060 subject "Brand name products Management.".
- 2010038060 subject "Corporate image.".
- 2010038060 subject "Corporations Public relations.".
- 2010038060 subject "HD59.2 .C685 2011".
- 2010038060 subject "Organizational effectiveness.".
- 2010038060 subject "Performance Management.".
- 2010038060 tableOfContents "Corporate reputations : development, maintenance, change and repair / Ronald J. Burke -- The meaning and measurement of corporate reputation / Gary Davies -- Measuring the impact of corporate reputation on stakeholder behavior / Manfred Schwaiger ... [et al.] -- Reputation and corporate social responsibility : a global view / Philip H. Mirvis -- Organizational identity, corporate social performance and corporate reputation : their roles in creating organizational attractiveness / Kristin B. Backhaus -- Employer branding, the psychological contract and the delicate act of expectation management and keeping promises / Kerry Grigg -- Managing corporate reputations, strategic human resource management (SHRM) and negative capabilities / Graeme Martin, Paul Gollan and Kerry Grigg -- From applause to notoriety : organizational reputation and corporate governance / Charles McMillan -- The role of the CEO and leadership branding-credibility not celebrity / Julie Hodges -- The role of the news media in corporate reputation management / Craig E. Carroll -- The impact of Web 2.0 and Enterprise 2.0 on corporate reputation : benefits, problems and prospects / Martin Reddington and Helen Francis -- Re-creating reputation through authentic interaction : using social media to connect with individual stakeholders / C.V. Harquail -- Corporate governance and corporate reputation : a disaster story / Thomas Clarke -- Corporate rebranding / Dale Miller and Bill Merrilees -- Repairing damages to reputations : a relational and behavioral perspective / Moonweon Rhee and Robin J. Hadwick.".
- 2010038060 title "Corporate reputation : managing opportunities and threats / edited by Ronald J. Burke, Graeme Martin and Cary L. Cooper.".
- 2010038060 type "text".