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- 2010045437 contributor B11791151.
- 2010045437 created "c2011.".
- 2010045437 date "2011".
- 2010045437 date "c2011.".
- 2010045437 dateCopyrighted "c2011.".
- 2010045437 description "Includes bibliographical references.".
- 2010045437 extent "xiv, 234 p. ;".
- 2010045437 identifier "0813550424 (hardcover : alk. paper)".
- 2010045437 identifier "9780813550428 (hardcover : alk. paper)".
- 2010045437 issued "2011".
- 2010045437 issued "c2011.".
- 2010045437 language "eng".
- 2010045437 publisher "New Brunswick, N.J. : Rutgers University Press,".
- 2010045437 subject "658.8/27 22".
- 2010045437 subject "Branding (Marketing) Case studies.".
- 2010045437 subject "Branding (Marketing)".
- 2010045437 subject "HF5415.1255 .A38 2011".
- 2010045437 title "You are the brand / Steve Adubato.".
- 2010045437 type "text".