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- 2010281483 contributor B11808544.
- 2010281483 created "c2010.".
- 2010281483 date "2010".
- 2010281483 date "c2010.".
- 2010281483 dateCopyrighted "c2010.".
- 2010281483 description "Includes bibliographical references (p. 174-179) and index.".
- 2010281483 extent "ix, 184 p. :".
- 2010281483 identifier "0230232507 (hbk.)".
- 2010281483 identifier "9780230232501 (hbk.)".
- 2010281483 issued "2010".
- 2010281483 issued "c2010.".
- 2010281483 language "eng".
- 2010281483 publisher "Basingstoke ; New York : Palgrave Macmillan,".
- 2010281483 subject "658.5038 22".
- 2010281483 subject "Brand name products.".
- 2010281483 subject "Branding (Marketing)".
- 2010281483 subject "HD69.B7 .L546 2010".
- 2010281483 subject "Product management.".
- 2010281483 title "The economy of brands / Jan Lindemann.".
- 2010281483 type "text".