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- 2010540307 contributor B12038322.
- 2010540307 created "c2010.".
- 2010540307 date "2010".
- 2010540307 date "c2010.".
- 2010540307 dateCopyrighted "c2010.".
- 2010540307 description "Includes bibliographical references (p. [267]-280) and indexes.".
- 2010540307 extent "293 p. :".
- 2010540307 identifier "2296123880".
- 2010540307 identifier "9782296123885".
- 2010540307 isPartOf "Sémantiques".
- 2010540307 issued "2010".
- 2010540307 issued "c2010.".
- 2010540307 language "fre".
- 2010540307 publisher "Paris : Harmattan,".
- 2010540307 subject "Brand name products Language.".
- 2010540307 subject "P99 .L39 2010".
- 2010540307 subject "Psycholinguistics".
- 2010540307 subject "Semiotics in advertising".
- 2010540307 subject "Trademarks Law and legislation.".
- 2010540307 title "Nom de marque, nom de produit, sémantique du nom déposé / Bénédicte Laurent.".
- 2010540307 type "text".