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- 2010922048 abstract "Whether you're an entrepreneur, a small business owner, or a marketer in a large organization, this powerful resource provides you with the hands-on tools you need to identify, obtain, record, and analyze marketing data.".
- 2010922048 contributor B12085885.
- 2010922048 contributor B12085886.
- 2010922048 created "c2010.".
- 2010922048 date "2010".
- 2010922048 date "c2010.".
- 2010922048 dateCopyrighted "c2010.".
- 2010922048 description "Marketing research: learn it, live it, love it -- Surveys: a great way to research -- More methods to meet your needs -- Collecting, analyzing, and reporting your data -- The part of tens.".
- 2010922048 description "Whether you're an entrepreneur, a small business owner, or a marketer in a large organization, this powerful resource provides you with the hands-on tools you need to identify, obtain, record, and analyze marketing data.".
- 2010922048 extent "xiv, 392 p. :".
- 2010922048 identifier "047052068X (pbk.)".
- 2010922048 identifier "9780470520680 (pbk.)".
- 2010922048 isPartOf "--For dummies.".
- 2010922048 isPartOf "For dummies".
- 2010922048 issued "2010".
- 2010922048 issued "c2010.".
- 2010922048 language "eng".
- 2010922048 publisher "Hoboken, N.J. : Wiley ; Chichester : John Wiley [distributor],".
- 2010922048 subject "658.83 22".
- 2010922048 subject "HF5415.2 .H95 2010".
- 2010922048 subject "Marketing research.".
- 2010922048 tableOfContents "Marketing research: learn it, live it, love it -- Surveys: a great way to research -- More methods to meet your needs -- Collecting, analyzing, and reporting your data -- The part of tens.".
- 2010922048 title "Marketing research kit for dummies / by Michael R. Hyman and Jeremy J. Sierra.".
- 2010922048 type "text".