Matches in Library of Congress for { <http://lccn.loc.gov/2010934211> ?p ?o. }
Showing items 1 to 23 of
23
with 100 items per page.
- 2010934211 contributor B12093762.
- 2010934211 created "2010.".
- 2010934211 date "2010".
- 2010934211 date "2010.".
- 2010934211 dateCopyrighted "2010.".
- 2010934211 description "Exploring the brain -- Consumption as feelings -- Neural underpinnings of risk handling, developing preference and choosing -- Neural bases for segmentation and positioning -- Applying neuroscience and biometrics to the practice of marketing.".
- 2010934211 description "Includes bibliographical references and index.".
- 2010934211 extent "xx, 273 p. :".
- 2010934211 identifier "3540778284 (hbk.)".
- 2010934211 identifier "9783540778288 (hbk.)".
- 2010934211 issued "2010".
- 2010934211 issued "2010.".
- 2010934211 language "eng".
- 2010934211 publisher "Berlin ; London : Springer,".
- 2010934211 subject "658.8342 22".
- 2010934211 subject "Consumer behavior.".
- 2010934211 subject "HF5415.12615 .Z87 2010".
- 2010934211 subject "Marketing Psychological aspects.".
- 2010934211 subject "Neuromarketing swd".
- 2010934211 subject "Neuromarketing.".
- 2010934211 tableOfContents "Exploring the brain -- Consumption as feelings -- Neural underpinnings of risk handling, developing preference and choosing -- Neural bases for segmentation and positioning -- Applying neuroscience and biometrics to the practice of marketing.".
- 2010934211 title "Neuromarketing : exploring the brain of the consumer / Leon Zurawicki.".
- 2010934211 type "text".