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- 2011001765 contributor B12101371.
- 2011001765 created "c2011.".
- 2011001765 date "2011".
- 2011001765 date "c2011.".
- 2011001765 dateCopyrighted "c2011.".
- 2011001765 description "100 years of marketing -- Relationships in marketing -- Relationships -- Relationship economics -- Strategy continuum -- Relationship drivers -- Customer partnerships -- Internal partnerships -- Supplier partnerships -- External partnerships -- Relationship management -- Relationship technology -- Conceptual developments.".
- 2011001765 description "Includes bibliographical references and index.".
- 2011001765 extent "xxii, 300 p. ;".
- 2011001765 identifier "9780273737780 (pbk.)".
- 2011001765 issued "2011".
- 2011001765 issued "c2011.".
- 2011001765 language "eng".
- 2011001765 publisher "New York : Financial Times, Prentice Hall,".
- 2011001765 subject "658.8/12 22".
- 2011001765 subject "HF5415.55 .E34 2011".
- 2011001765 subject "Relationship marketing.".
- 2011001765 tableOfContents "100 years of marketing -- Relationships in marketing -- Relationships -- Relationship economics -- Strategy continuum -- Relationship drivers -- Customer partnerships -- Internal partnerships -- Supplier partnerships -- External partnerships -- Relationship management -- Relationship technology -- Conceptual developments.".
- 2011001765 title "Relationship marketing : exploring relational strategies in marketing / John Egan.".
- 2011001765 type "text".