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- 2011005271 contributor B12105617.
- 2011005271 contributor B12105618.
- 2011005271 created "2011.".
- 2011005271 date "2011".
- 2011005271 date "2011.".
- 2011005271 dateCopyrighted "2011.".
- 2011005271 description "Includes bibliographical references and index.".
- 2011005271 extent "ix, 246 p. :".
- 2011005271 identifier "0230111653 (hardback)".
- 2011005271 identifier "9780230111653 (hardback)".
- 2011005271 issued "2011".
- 2011005271 issued "2011.".
- 2011005271 language "eng".
- 2011005271 publisher "New York : Palgrave Macmillan,".
- 2011005271 spatial "United States.".
- 2011005271 subject "658.8/02 22".
- 2011005271 subject "HF5415.1 .B847 2011".
- 2011005271 subject "Marketing United States.".
- 2011005271 subject "Minorities United States.".
- 2011005271 subject "Multiculturalism United States.".
- 2011005271 title "Marketing to the new majority : strategies for a diverse world / David Burgos and Ola Mobolade.".
- 2011005271 type "text".