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- 2011007574 contributor B12108367.
- 2011007574 created "2011.".
- 2011007574 date "2011".
- 2011007574 date "2011.".
- 2011007574 dateCopyrighted "2011.".
- 2011007574 description "What is PR? -- Where to start -- Understanding the media -- Pitching -- Your online presence -- Social networking -- Creating a campaign -- Crisis management -- The next steps.".
- 2011007574 extent "xii, 154 p. ;".
- 2011007574 identifier "9780273746584 (pbk.)".
- 2011007574 issued "2011".
- 2011007574 issued "2011.".
- 2011007574 language "eng".
- 2011007574 publisher "Harlow, England ; New York : Prentice Hall,".
- 2011007574 subject "659.2 22".
- 2011007574 subject "HM1221 .B88 2011".
- 2011007574 subject "Public relations.".
- 2011007574 tableOfContents "What is PR? -- Where to start -- Understanding the media -- Pitching -- Your online presence -- Social networking -- Creating a campaign -- Crisis management -- The next steps.".
- 2011007574 title "Brilliant PR : create a PR sensation, whatever your budget, whatever your business / Cathy Bussey.".
- 2011007574 type "text".