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- 2011012649 contributor B12114476.
- 2011012649 created "c2011.".
- 2011012649 date "2011".
- 2011012649 date "c2011.".
- 2011012649 dateCopyrighted "c2011.".
- 2011012649 description "Whither pharma? The world's most important industry at a fork in the road -- Universal acid. A way to understand the complex, adaptive pharmaceutical industry -- An evolving social environment -- An evolving technological environment -- The evolution of the pharmaceutical industry -- The speciation of pharma. The new business models that will transform the industry -- Sex, forced moves and good tricks. What new capabilities will be needed to survive and thrive in the future of pharma? -- Flat, focussed tribes. Organizational structures in the future of pharma -- Gales of creative destruction. The turmoil ahead of the pharmaceutical industry.".
- 2011012649 extent "p. cm.".
- 2011012649 identifier "9781409430315 (hbk. : alk. paper)".
- 2011012649 identifier "9781409430322 (ebook)".
- 2011012649 issued "2011".
- 2011012649 issued "c2011.".
- 2011012649 language "eng".
- 2011012649 publisher "Farnham ; Burlington, VT : Gower,".
- 2011012649 subject "338.4/76151 22".
- 2011012649 subject "HD9665.5 .S58 2011".
- 2011012649 subject "Pharmaceutical industry.".
- 2011012649 tableOfContents "Whither pharma? The world's most important industry at a fork in the road -- Universal acid. A way to understand the complex, adaptive pharmaceutical industry -- An evolving social environment -- An evolving technological environment -- The evolution of the pharmaceutical industry -- The speciation of pharma. The new business models that will transform the industry -- Sex, forced moves and good tricks. What new capabilities will be needed to survive and thrive in the future of pharma? -- Flat, focussed tribes. Organizational structures in the future of pharma -- Gales of creative destruction. The turmoil ahead of the pharmaceutical industry.".
- 2011012649 title "The future of pharma : evolutionary threats and opportunities / Brian Smith.".
- 2011012649 type "text".