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- 2011921776 abstract "Social media games satisfy the need to interact, compete and exercise imagination, plus they're fun. What if your business offered those rewards to your customers? Consider looking at your business as if it were a game -- discover how fun can generate energy that boosts the bottom line.".
- 2011921776 alternative "Energize your business with social media games".
- 2011921776 contributor B12413429.
- 2011921776 created "c2011.".
- 2011921776 date "2011".
- 2011921776 date "c2011.".
- 2011921776 dateCopyrighted "c2011.".
- 2011921776 description "Includes bibliographical references (p. [365]-370) and index.".
- 2011921776 description "Social media games satisfy the need to interact, compete and exercise imagination, plus they're fun. What if your business offered those rewards to your customers? Consider looking at your business as if it were a game -- discover how fun can generate energy that boosts the bottom line.".
- 2011921776 description "Understanding social games: How to play this book ; Games have changed the business playfield ; Developing social media games -- customers as players ; Fungineering ; Turning work into fun -- Designing social games: Anatomy of a social game ; Understanding social game business models ; Using storytelling to understand your design objectives ; Creating compelling game systems ; Designing game interfaces ; Designing for virtual goods ; coda -- Glossary ; Resource guide ; Book references ; Index.".
- 2011921776 extent "xxxix, 390 p. :".
- 2011921776 identifier "0470936266".
- 2011921776 identifier "9780470936269".
- 2011921776 identifier "9781118089309 (ebk)".
- 2011921776 identifier "9781118089316 (ebk)".
- 2011921776 identifier "9781118089323 (ebk)".
- 2011921776 identifier 2011921776-b.html.
- 2011921776 identifier 2011921776-d.html.
- 2011921776 identifier 2011921776-t.html.
- 2011921776 issued "2011".
- 2011921776 issued "c2011.".
- 2011921776 language "eng".
- 2011921776 publisher "Indianapolis, IN : Wiley Publishing, Inc.,".
- 2011921776 subject "658.8/72 22".
- 2011921776 subject "HF5415.1265 .R33 2011".
- 2011921776 subject "Internet games. sears".
- 2011921776 subject "Internet marketing. sears".
- 2011921776 subject "Internet marketing.".
- 2011921776 subject "Marketing Social aspects Games.".
- 2011921776 subject "Online social networks Economic aspects.".
- 2011921776 subject "Social media Economic aspects.".
- 2011921776 subject "Social media Games.".
- 2011921776 subject "Social networking Economic aspects. sears".
- 2011921776 subject "Social networks Games.".
- 2011921776 tableOfContents "Understanding social games: How to play this book ; Games have changed the business playfield ; Developing social media games -- customers as players ; Fungineering ; Turning work into fun -- Designing social games: Anatomy of a social game ; Understanding social game business models ; Using storytelling to understand your design objectives ; Creating compelling game systems ; Designing game interfaces ; Designing for virtual goods ; coda -- Glossary ; Resource guide ; Book references ; Index.".
- 2011921776 title "Energize your business with social media games".
- 2011921776 title "Game on : energize your business with social media games / Jon Radoff.".
- 2011921776 type "text".