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- 2012002886 contributor B12430151.
- 2012002886 created "2012.".
- 2012002886 date "2012".
- 2012002886 date "2012.".
- 2012002886 dateCopyrighted "2012.".
- 2012002886 description "Includes bibliographical references and index.".
- 2012002886 description "Introduction -- Introduction to e-commerce in the global economy -- Web 2.0 -- Foundations of e-commerce -- Consumer and business sides of e-commerce -- B2C e-commerce and C2C e-commerce -- B2C online consumer behavior -- B2C marketing -- B2B e-commerce and e-marketplaces -- Mobile commerce -- Technology side of e-commerce -- Electronic payment -- Security and privacy in e-commerce -- Web technologies -- Emerging trends and issues -- Issues, opportunities, and challenges in e-commerce.".
- 2012002886 extent "496 p. :".
- 2012002886 identifier "9781466618008 (hardcover)".
- 2012002886 identifier "9781466618015 (ebook)".
- 2012002886 identifier "9781466618022 (print & perpetual access)".
- 2012002886 issued "2012".
- 2012002886 issued "2012.".
- 2012002886 language "eng".
- 2012002886 publisher "Hershey, PA : Business Science Reference,".
- 2012002886 subject "658.8/72 23".
- 2012002886 subject "Electronic commerce Management.".
- 2012002886 subject "HF5548.32 .L435 2012".
- 2012002886 subject "International business enterprises.".
- 2012002886 subject "Technological innovations Management.".
- 2012002886 tableOfContents "Introduction -- Introduction to e-commerce in the global economy -- Web 2.0 -- Foundations of e-commerce -- Consumer and business sides of e-commerce -- B2C e-commerce and C2C e-commerce -- B2C online consumer behavior -- B2C marketing -- B2B e-commerce and e-marketplaces -- Mobile commerce -- Technology side of e-commerce -- Electronic payment -- Security and privacy in e-commerce -- Web technologies -- Emerging trends and issues -- Issues, opportunities, and challenges in e-commerce.".
- 2012002886 title "Electronic commerce management for business activities and global enterprises : competitive advantages / In Lee.".
- 2012002886 type "text".