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- 2012008073 contributor B12436303.
- 2012008073 created "c2012.".
- 2012008073 date "2012".
- 2012008073 date "c2012.".
- 2012008073 dateCopyrighted "c2012.".
- 2012008073 extent "x, 238 p. :".
- 2012008073 identifier "9780749463717".
- 2012008073 identifier "9780749463724".
- 2012008073 identifier "9780749466145 (pbk.)".
- 2012008073 issued "2012".
- 2012008073 issued "c2012.".
- 2012008073 language "eng".
- 2012008073 publisher "London ; Philadelphia : Kogan Page,".
- 2012008073 subject "658.8/02 23".
- 2012008073 subject "Customer relations.".
- 2012008073 subject "HF5415.1263 .G68 2012".
- 2012008073 subject "Industrial marketing.".
- 2012008073 subject "Strategic planning.".
- 2012008073 title "Creating the strategy : winning and keeping customers in B2B markets / Rennie Gould.".
- 2012008073 type "text".