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- 2012017492 contributor B12447347.
- 2012017492 created "2013.".
- 2012017492 date "2013".
- 2012017492 date "2013.".
- 2012017492 dateCopyrighted "2013.".
- 2012017492 description "Includes bibliographical references and index.".
- 2012017492 description "Preface -- Psychology and marketing : a dynamic relationship -- Motivation -- Perception -- Learning -- Decision making -- Attitudes -- Personality and the self-concept -- Social influence.".
- 2012017492 extent "xviii, 282 p. :".
- 2012017492 identifier "9780415620000 (hb)".
- 2012017492 identifier "9780415620017 (pb)".
- 2012017492 issued "2013".
- 2012017492 issued "2013.".
- 2012017492 language "eng".
- 2012017492 publisher "New York, NY : Routledge,".
- 2012017492 subject "658.8001/9 23".
- 2012017492 subject "HF5415 .K52196 2013".
- 2012017492 subject "Marketing Psychological aspects.".
- 2012017492 tableOfContents "Preface -- Psychology and marketing : a dynamic relationship -- Motivation -- Perception -- Learning -- Decision making -- Attitudes -- Personality and the self-concept -- Social influence.".
- 2012017492 title "Psychological foundations of marketing / Allan J. Kimmel.".
- 2012017492 type "text".