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- 2012018039 contributor B12447994.
- 2012018039 contributor B12447995.
- 2012018039 created "2012.".
- 2012018039 date "2012".
- 2012018039 date "2012.".
- 2012018039 dateCopyrighted "2012.".
- 2012018039 description "Includes bibliographical references and index.".
- 2012018039 description "Shifting of power in the value chain -- Differences between manufacturers and retailers -- The fragility of a marketing orientation -- Retailers and the marketing concept -- The battle for mindspace and shelfspace -- The battle for mindspace -- The battle for shelfspace -- Creating a sustainable retail differential advantage -- Private label -- Trade marketing -- Internationalisation and emerging markets -- E-retailing -- The new order and its challenges.".
- 2012018039 extent "xiv, 294 p. :".
- 2012018039 identifier "9781118374061 (hbk)".
- 2012018039 identifier "9781118374245 (ebk)".
- 2012018039 identifier "9781118374801 (ebk)".
- 2012018039 identifier "9781118374818 (ebk)".
- 2012018039 issued "2012".
- 2012018039 issued "2012.".
- 2012018039 language "eng".
- 2012018039 publisher "Chichester, West Sussex : John Wiley & Sons,".
- 2012018039 subject "381./1 23".
- 2012018039 subject "Consumer goods.".
- 2012018039 subject "HF5429 .T37 2012".
- 2012018039 subject "Marketing.".
- 2012018039 subject "Retail trade.".
- 2012018039 tableOfContents "Shifting of power in the value chain -- Differences between manufacturers and retailers -- The fragility of a marketing orientation -- Retailers and the marketing concept -- The battle for mindspace and shelfspace -- The battle for mindspace -- The battle for shelfspace -- Creating a sustainable retail differential advantage -- Private label -- Trade marketing -- Internationalisation and emerging markets -- E-retailing -- The new order and its challenges.".
- 2012018039 title "Store wars : the worldwide battle for mindspace and shelfspace, online and in-store / Greg Thain and John Bradley.".
- 2012018039 type "text".