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- 2012023489 contributor B12454387.
- 2012023489 contributor B12454388.
- 2012023489 created "c2012.".
- 2012023489 date "2012".
- 2012023489 date "c2012.".
- 2012023489 dateCopyrighted "c2012.".
- 2012023489 description "Includes bibliographical references and index.".
- 2012023489 description "Responding to a media-driven culture -- Losing our voice -- Living in a media-driven culture -- Influence of a compelling brand -- Power of brand perception -- (why it's just as important as reality) -- New religion -- Telling your story -- Right branding tools -- Why social media matters: -- More people than you can imagine are waiting to share your story -- Great design: the language of a generation -- Dark side of branding: -- Digital revolution, chasing relevance, and the marketing conflict -- Branding imperative -- Future of branding faith.".
- 2012023489 extent "252 p. ;".
- 2012023489 identifier "0830765158 (trade paper : alk. paper)".
- 2012023489 identifier "9780830765157 (trade paper : alk. paper)".
- 2012023489 issued "2012".
- 2012023489 issued "c2012.".
- 2012023489 language "eng".
- 2012023489 publisher "Ventura, Calif. : Regal/From Gospel Light,".
- 2012023489 subject "261 23".
- 2012023489 subject "BR115.C8 C596 2012".
- 2012023489 subject "Branding (Marketing)".
- 2012023489 subject "Christianity Influence.".
- 2012023489 subject "Christianity and culture.".
- 2012023489 subject "Social media.".
- 2012023489 subject "Storytelling Religious aspects Christianity.".
- 2012023489 tableOfContents "Responding to a media-driven culture -- Losing our voice -- Living in a media-driven culture -- Influence of a compelling brand -- Power of brand perception -- (why it's just as important as reality) -- New religion -- Telling your story -- Right branding tools -- Why social media matters: -- More people than you can imagine are waiting to share your story -- Great design: the language of a generation -- Dark side of branding: -- Digital revolution, chasing relevance, and the marketing conflict -- Branding imperative -- Future of branding faith.".
- 2012023489 title "Unique : telling your story in the age of brands and social media / Phil Cooke.".
- 2012023489 type "text".