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- 2012050111 contributor B12484134.
- 2012050111 date "2013".
- 2012050111 description "Foreword -- Acknowledgment -- Introduction to third edition -- Getting started : the dynamics of web selling -- A simple blueprint for writing killer web copy -- Crafting your copy -- E-mail marketing : the internet?s killer application -- Using psychology to motivate prospects to become purchasers -- The art of changing your prospects' minds -- Increasing sales through the use of involvement devices -- Online marketing communications : it's what you do after people visit your website that counts -- Web copywriting in the age of web 3.0 and beyond -- Last but not least: tying it all together -- The lucrative business of web copywriting -- Books and courses -- Resources for creating online marketing videos -- Resources for creating infographics -- Index.".
- 2012050111 description "Includes bibliographical references and index.".
- 2012050111 extent "xxxiv, 284 pages :".
- 2012050111 identifier "0814432514 (alk. paper)".
- 2012050111 identifier "9780814432518 (alk. paper)".
- 2012050111 issued "2013".
- 2012050111 language "eng".
- 2012050111 subject "658.8/72 23".
- 2012050111 subject "Electronic commerce.".
- 2012050111 subject "HF5548.32 .V45 2013".
- 2012050111 subject "Internet advertising.".
- 2012050111 subject "Internet marketing.".
- 2012050111 subject "Web sites Design.".
- 2012050111 tableOfContents "Foreword -- Acknowledgment -- Introduction to third edition -- Getting started : the dynamics of web selling -- A simple blueprint for writing killer web copy -- Crafting your copy -- E-mail marketing : the internet?s killer application -- Using psychology to motivate prospects to become purchasers -- The art of changing your prospects' minds -- Increasing sales through the use of involvement devices -- Online marketing communications : it's what you do after people visit your website that counts -- Web copywriting in the age of web 3.0 and beyond -- Last but not least: tying it all together -- The lucrative business of web copywriting -- Books and courses -- Resources for creating online marketing videos -- Resources for creating infographics -- Index.".
- 2012050111 title "Web copy that sells : the revolutionary formula for creating killer copy that grabs their attention and compels them to buy / Maria Veloso.".
- 2012050111 type "text".