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- 2013004837 contributor B12711820.
- 2013004837 date "2013".
- 2013004837 extent "xv, 281 pages ;".
- 2013004837 identifier "0071813373 (alk. paper)".
- 2013004837 identifier "9780071813372 (alk. paper)".
- 2013004837 issued "2013".
- 2013004837 language "eng".
- 2013004837 subject "658.8/12 23".
- 2013004837 subject "Brand loyalty.".
- 2013004837 subject "Corporate culture.".
- 2013004837 subject "Customer relations.".
- 2013004837 subject "HF5415.32 .P34 2013".
- 2013004837 subject "Marketing Management.".
- 2013004837 subject "Organizational behavior.".
- 2013004837 title "Loyalty 3.0 : how big data and gamification are revolutionize customer and employee engagement / Rajat Paharia.".
- 2013004837 type "text".